All About

Here's a little bit about Charlotte Kroon, who is the founder of Kroon, a Luxembourgish men and women's clothing and jewellery brand. Having studied Fashion Design in both London and Florence, she launched the brand during her studies. Her BA graduate collection caught the attention of several shops that wanted to buy the graduate collection.

After the valuable experience of selling the collection in retail internationally, the designer decided to pull the brake and go out to work for other brands and gain more experience. She worked for brands such as BOTTER in Paris, Acne Studios in Stockholm, and NYNNE in Copenhagen. 4 years later; a little older, a little wiser, a lot more experienced, she is now ready to re-launch the brand. New logo, new styles, new textures, but same values.

The core of the brand is still the same, Kroon is still about the simple things in life; It’s about friends and family, it’s about the seaside and flowers, it's about ducks floating around, heads in the air.